Convert Faster, Sell Smarter with Conversational AI.

Matador helps dealerships respond to leads faster and more effectively through Conversational AI via SMS and Email nurturing. By eliminating the delays and inconsistency of manual follow-up, the platform ensures every lead receives a timely, brand-aligned message that moves them closer to booking an appointment. This consistent experience builds trust, improves engagement, and frees up time for your team to focus on closing deals.

Built to work within the brand ecosystem, Matador integrates seamlessly with your existing software (CRM/DMS) and reflects your dealership's tone and standards across every message. Whether you're handling a few dozen leads a day or thousands during peak periods, the platform adapts in real time to keep conversations organized, compliant, and high-performing.

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How It Works

Simple setup. Fast results.

  1. Connect CRM and Inventory Feed.
  2. Customize AI to match brand tone, policies, and approved phrasing.
  3. Launch AI Follow-Up, Appointments Confirmations, Price Drop and Other Automations.
  4. Automatically Optimize with live reporting: response time, conversation quality, appointment and show rates.

AI That Always Has Your Back

lta-Customizable Conversational AI

Matador AI adapts to your exact workflows, from sales to service, with topic-level customization that ensures every response matches your brand voice and priorities. It steps in automatically when inbound messages go unanswered, follows up if outbound messages get no reply, and triggers the right actions based on CRM data.


Instantly Familiar. Immediately Useful

Everything in Matador = Instantly in Your CRM

  • Live Two-Way Sync keeps Matador and your CRM updated in real time
  • One Conversation Thread shows all calls, texts, and emails in one place
  • Automatic Logging captures every message, appointment, and note
  • Zero Double Entry eliminates retyping and prevents data gaps
  • Works With Your CRM, Elead, VinSolutions, DealerSocket, and more

Features That Seal the Deal

Everything You Need to Close, All in One Place

  • Price Drop Automations + 46 More Automations
  • In-app Image and Video Sharing
  • Live Video Calls for Walkarounds and Desking
  • AI Identified Top Opportunities
  • Daily Overdue Task Emails for Managers
  • Internal Messaging in the Conversation Thread