Lead Management

2025 Program Highlights

Nissan’s Advanced Lead Management Program gives dealers the flexibility to opt into five targeted lead programs: Brand Leads, NMAC Lease Loyalty Leads, a.k.a. MOR/LCN Loyalty Leads, Dealer-Generated Leads, Dealer Website Leads, and Third-Party Leads. These programs work together to deliver high-quality, conversion-ready leads.

Dealers also have access to ELMS (Enterprise Lead Management System), a real-time reporting dashboard that consolidates essential data, including lead performance, CRM provider details, enrollment settings, business hours, and other key metrics—all in one place for easy access and optimization.

Program Benefits:

• Optimized Lead Reporting & Analytics
• Enhanced Third-Party Lead Sourcing
• Advanced Duplicate Lead Management
• Nissan Exclusive Support Services

Questions?